Work With Me

The Scale Won’t Set You Free — But Clarity Will

Endless dieting and chasing numbers won’t break the cycle of losing and regaining weight. If that worked, you wouldn’t be here. The real problem isn’t food—it’s the patterns keeping you stuck.

At Food on the Mind, we go beyond surface-level fixes to uncover the mental, emotional, and environmental triggers that pull you off track. Coach Jeb’s approach isn’t about rigid control—it’s about gaining the clarity and skills to navigate life without food obsession.

When you shift your mindset, everything changes. Not just your habits, but your relationship with yourself, your body, and the world around you.

Ready to break free? Let’s get started.

Escape the Diet Trap

At Food on the Mind, we go beyond diets and meal plans. Our program focuses on what truly matters — your overall well-being. Through personalized coaching, we address the mental, emotional, and behavioral roots of your struggles, guiding you toward lasting transformation from the inside out.

1:1 Coaching: Awaken Your Inner Genius

This personalized coaching program is designed to meet your unique needs and challenges. Using the Awakened Genius Blueprint, we go beyond surface-level fixes to address the psychological roots of your eating habits. Through tailored guidance, continuous support, and regular check-ins, together, we’ll develop the skills for you to break free from binge eating and reclaim control. This isn’t about willpower — it’s about self-leadership. Our goal is to help you build a sustainable, healthy relationship with food, with your body, and with yourself.

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Meet your Coach

Jeb Stuart Johnston is the founder of Food on the Mind and a National Board Certified Health & Wellness Coach with over a decade of experience helping people break free from food obsession and reclaim their power. Drawing from his own journey of overcoming addiction and adversity, Jeb created the Awakened Genius Blueprint — a unique, skills-based approach that addresses the emotional, mental, and environmental roots of disordered eating. His coaching isn’t about perfection or quick fixes — it’s about self-leadership, lasting transformation, and building a life worth living. Whether you’re ready to master emotional eating, rebuild your relationship with food, or step into your potential, Jeb’s guidance offers a path to freedom and fulfillment.

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Take Charge of your Future

Ditch the digits and diets today. Sign up to our free 5-day video mini-course here at Food on the Mind. This course will give you the tools to build sustainable habits that last. Through simple, step-by-step guidance, you’ll shift your mindset, redefine health and wellness, and reconnect with the joy of eating. It’s time to stop obsessing and start living.

Access Course Here

Real Stories of Transformation

Kati

“After working with Jeb and the emotional eating group, I’ve finally stopped obsessing about food. My entire life I’ve obsessed about when I’m going to eat and what I’m going to eat – from when I woke up to when I went to sleep. Jeb and I worked on stacking small habits over time, including activity and small food changes. Finally, I feel less reliant on food to support my emotions. I’m fulfilled with quality food and no longer have to think ‘what’s next.”

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Susan

“The weekly group sessions are priceless—I always leave with so many new insights and things to think about. I have had some of my biggest “aha” moments during these meetings. If you are willing to get out of your comfort zone and honestly share, the feedback will help you gain so much clarity. I also don’t feel so alone and have been able to accept myself with less shame than ever before.”

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Stephanie

“Jeb, your coaching literally changed my life. I’ve easily maintained the weight I lost because with your help, I changed my relationship with my body and food after decades of struggle. There are still a lot of starfish out there on the beach, but this one is very grateful for you.”

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Julie

“Jeb your coaching got me off the yo-yo dieting cycle I had been on for so many years. I’ve been close to 20 lbs down now for four years thanks to so many ah-ha moments I had working with you. I love your no b-s approach and coaching others is absolutely one of your gifts.”

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Rediscover the Joy in Food

in Three Easy Steps

Step 1

Apply for personalized coaching

Apply now and break free from the cycle of food obsession.

Step 2

Master Your Mind, Master Your Habits

Create your own Awakened Genius Blueprint to understand the deeper forces driving your habits.

Step 3

Lead Your Life with Confidence

With lasting habits and unshakable self-leadership, you’ll never have to "start over" again.

Break Free from Food Obsession—For Good

Struggling with food, cravings, or the constant mental tug-of-war? Join my free 5-day video mini-course and learn the tools to build sustainable habits—without guilt, restriction, or endless diets.

Through simple, step-by-step guidance, you’ll shift your mindset, redefine what lasting change looks like, and finally find peace with food. It’s time to stop obsessing and start living.

Access Free Course Here
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Food on the Mind 2026. Website by Sites at Scale

Take Charge of your Future

Ditch the digits and diets today. Sign up to our free 5-day video mini-course here at Food on the Mind. This course will give you the tools to build sustainable habits that last. Through simple, step-by-step guidance, you'll shift your mindset, redefine health and wellness, and reconnect with the joy of eating. It's time to stop obsessing and start living.

Take Charge of your Future

Ditch the digits and diets today. Sign up to our free 5-day video mini-course here at Food on the Mind. This course will give you the tools to build sustainable habits that last. Through simple, step-by-step guidance, you'll shift your mindset, redefine health and wellness, and reconnect with the joy of eating. It's time to stop obsessing and start living.